Marketing

The Scottish Salmon Company (SSC) has launched a new premium export brand of salmon at this week’s Seafood Expo North America (SENA).

An attempt to give special status to oysters and scallops from Chile’s Region IV, in order to increase their market value, has been launched.

An increasing number of salmon producers are diversifying into whitefish production and processing, notes Gorjan Nikolik, Seafood Analyst at Rabobank. Here he explains the appeal of the sector and wh…

The UK’s first ever National Mussel Day, which has been organised to endorse eating the bivalves through social media promotions, recipes and offers, is taking place on 7th October.

Gaining Aquaculture Stewardship Council (ASC) accreditation for its rope-grown mussels last week will act as an added incentive for Loch Fyne Oysters (LFO) to achieve its ambitious growth targets, acc…

Online sales to China present a growing opportunity for foreign seafood firms, according to Rabobank’s Gorjan Nikolik.

Global exports of wild salmon caught off the coast of Alaska are struggling to compete with the international sales of salmon farmed in Norway, according to a leading seafood promoter.

As predicted, Alaskan fishermen are getting higher prices for their salmon this year. It’s good news following a 2016 season that saw lackluster catches in all regions but Bristol Bay, a failure of pi…

A project investigating how keeping seine net-caught cod alive can increase their value is now underway in Norway.

Producers of some species struggle to recoup the costs.

Aquaculture Stewardship Council (ASC) certified farmed salmon has been officially endorsed as being a recommended, sustainable form of seafood by the Monterey Bay Aquarium.

Poor Pacific cod harvests have put pressure on single frozen fillet availability, causing prices to rise to levels akin to their Atlantic counterparts, reports Robert Reierson in the latest Tradex 3-m…

In a bid to gain more traction in North America, the Aquaculture Stewardship Council (ASC) has appointed Peter Redmond as its first Vice President of Market Development on the continent.

Seafood Scotland has been awarded just under 1 million of EU funding to help showcase Scottish produce at seven trade shows around the globe over the next 12 months.

Fifteen seafood producers, across eight of the 22 award categories, have made the shortlist for this years Scotland Food & Drink Excellence Awards.

Norway has exported 636,000 tonnes of seafood, worth NOK 24.1 billion (2.26 billion) in the first quarter of this year an increase of 13% in value compared with the first quarter of 2016, despite a 7…

Despite producing over three quarters of the worlds aquaculture output, a number of issues regarding the distribution and marketing of fish produced by the Asian aquaculture industry need to be addres…

Almost 100 delegates from the Scottish salmon industry and beyond gathered in Edinburgh yesterday to celebrate the 25th anniversary of farmed Scottish salmon being awarded Label Rouge status by the Fr…

VIET NAM - UBM, the organizer of Aquaculture Viet Nam 2017 launched the event at a press conference in Can Tho on 22 February. To be held 25-27 October at the Can Tho International Exhibition Fair Cen…

CHILE - Congratulations to Chiles Marine Farm Tornagaleones S.A., which is now capable of offering four-star Best Aquaculture Practices (BAP) salmon, the Global Aquaculture Alliance announced in late …