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Strong Industry Support for Seafood Expo Asia 2015

Sustainability Processing Economics +4 more

HONG KONG - Seafood Exposition Asia will open its doors in two months and a growing number of exhibitors are confirming their intention to participate at the region's most prominent trade event for buyers and suppliers of high value fish and shellfish.

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The sixth installment of the exposition, scheduled to take place at the Hong Kong Convention and Exhibition Centre from the 8-10 September, 2015 has already confirmed over 115 exhibitors from 29 countries including Argentina, Australia, Bahrain, Canada, China, Chile, France, Ireland, Japan, Korea, Mauritius, Netherlands, New Zealand, Norway, Spain, Turkey, United Kingdom, and United States.

"It is exciting to report that the exhibit space booked for this year's event is more than 770 square meters larger than it was at this time last year," says Seafood Expo Asia show director Ms Terri Tsang.

"This growth is an indication that companies recognize the strong opportunities that the Asian market has to offer."

In addition, the 2015 edition welcomes more than 55 new exhibiting companies with first time participants, including Lenger Seafoods Group and POSEIDON FOOD from the Netherlands, Trangs Group represented by their Vietnam office and several new exhibitors from France, Norway, Canada, Spain, Vietnam, USA, Netherlands, and Chile.

Commenting on Seafood Expo Asia, Ms Tsang remarks that the findings of a survey conducted following the 2014 event revealed high exhibitor satisfaction with both the quality of trade visitors and level of orders with 91 per cent of participants expressing that their objectives for exhibiting had been met.

Ms Tsang commented: "Our 2014 survey indicated that over 80 per cent of exhibitors planned to return. The growing reputation of Seafood Expo Asia as an important platform for conducting business is clearly resonating with the seafood industry. Key benefits that exhibitors can enjoy include the opportunity to meet with senior industry buyers, raise the exposure of their brands and take advantage of peer networking and learning."

Ms Tsang continues that the primary reason quoted by attendees who visit the event is to source new products.

"With regards to purchasing authority, around 79 per cent of visitors to Seafood Expo Asia are directly involved in or influence the purchasing decisions of their organisations.

"In fact, our visitor survey from 2014 also found that the other reasons people visit the exhibition are to find new suppliers, keep up-to-date with industry developments, network with other seafood professionals, as well as brainstorm business ideas."

With regards to visitor demographics, Seafood Expo Asia welcomes a mix of industries including foodservice, hotel, catering, importers, exporters, distributors, wholesalers, retailers and manufacturing and processing companies.

For 2015, different regions of the world are strongly represented at Seafood Expo Asia. The exhibit hall will feature a record number of national and regional pavilions with at least 21 pavilions having so far confirmed their participation, such as Argentina, Australia, Canada, Chile, mainland China, France, India, Indonesia, Korea, New Zealand, Taiwan, Thailand, Turkey, United Kingdom and United States.

"Always a popular attraction, these respective pavilions are set to showcase the finest, premium fish and seafood from different regions of the world and in doing so provide increased sourcing options for visitors," says Ms. Tsang while noting that the international reach and quality of attendees offers lucrative opportunities for participants to network and establish new business connections.

Organised by Diversified Communications, Seafood Expo Asia is co-located with Restaurant & Bar Hong Kong, the leading fine dining and bar exhibition in the Asia-Pacific region.

For more information about registration or Seafood Expo Asia, visit