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AQUANOR: Bar Code System Offers Full Traceability

Marketing Economics Events +4 more

NORWAY - The Norwegian fishing industry is launching a new bar code system which will offer full traceability, from farm to fork. The system is been supported and promoted by FHL.

FHL says that the system will mean that a bar code is stuck onto every package of fish. This bar code will contain all relevant information about the fish, making it easy for everyone in the chain to have full access to information about the fish.

The bar code system aims to save time, wrong shipments and returns.

Director Per Dag Iverson said: "The system is completely unique. If put into place it will be the first time that all players in the food chain co-operate to ensure full traceability.

"By scanning the bar code, all relevant information can be extracted. Such as when the fish was caught, how it was landed, whether it is farmed or wild, when slaughtered etc.

"We hope that the launch of this bar code will lead to single traceability programme for fish."